You've probably landed here because you've been through the break up, gaslighting, heartbreak, loneliness, the lying, cheating, and the pain. Hell, Maybe you're the cheater reading this. Feeling the guilt of destroying people, but yet being destroyed yourself.

Inevitably, these conversations end with some form of the same question: “Why?” Why do they do this to me? Why am I not good enough? Why won’t they change?

I could only imagine being on the other side, which is the cheater. The guilt of destroying someone possibly good for you. Repeating old patterns, until one day when you turn 70, old, alone, and can't stop thinking about the one you fucked over more than 45 years ago. Tragic.

We all look for that "happy" relationships, but each "unhappy" relationship is unique in its own way. I suppose that’s true. But I do think the question of fidelity, of why some people choose to remain faithful and others do not, is fairly straightforward and easily answered.

It turns out that infidelity is actually not uncommon in both men and women. In fact, studies show that almost one-fourth of all marriages experience infidelity at some point. And that’s just counting the people who answered honestly or found out about it.

It’s also very hard for most people to be logical about infidelity. They start raging all over the place and throwing people’s shit out on the lawn. Or they get so sad and so hurt that they can’t look at the situation reasonably and do the most nonlogical thing they can think of.

So let’s break this down logically. I know algorithms aren’t exactly romantic or sexy. But then again, neither is cheating. So fuck it, you get an algorithm.


The Cheating Algorithm is quite simple and goes as follows:


In plain English: when one’s need for self-gratification outweighs their need for intimacy, cheating is likely to occur. Let’s break that down a little more and dive right the hell in:

1. As humans, we all have a natural desire for self-gratification. Good food. Good sex. Little work. Lots of sleep. Maybe sprinkle some porn, social media, and alcohol in the mix.

2. As humans, we also all have a natural desire for intimacy, safety, and to feel loved by somebody else, to feel as though we are sharing our lives with somebody.

3. Unfortunately, these two needs are often contradictory. To achieve that intimacy and love, you have to sacrifice your own self-gratification at times. And to achieve self-gratification, you often have to sacrifice some love and intimacy. This can be as simple as watching the movie "The Notebook" or going to see your in-laws that are absolutely insane. But it can also be deep and complex, like being open about your fears and insecurities to your partner or making a conscious commitment to be monogamous with that person for an indefinite amount of time.

4. If a person values self-gratification more than the intimacy they gain from a relationship, then they will stop sacrificing for the relationship and are likely to end up cheating. If a person values the intimacy they gain from a relationship more than self-gratification, then they will willingly sacrifice some of their self-gratification to remain faithful.

5. Think of it like a scale. On one side you have self-gratification and on the other you have intimacy. If at any point the self-gratification side outweighs the intimacy side, well, then you get/are a cheater. Are you with me?


Believe it or not there are two ways this can happen. The first way is that a person is just shallow and selfish and needs to be gratified constantly. The second reason is that the relationship is failing to provide sufficient intimacy and desire. Let’s unpack these two reasons separately.


In my eyes, the definition of maturity is the ability to defer self-gratification in favor of more important long-term goals or even core values.

You don’t masturbate at work because that would get you fired. You don’t eat chocolate cake for breakfast every morning because that would give you a heart attack by the age of 31. You don’t mainline heroin straight into your eyeballs before picking your kids up from school because, well, Jesus, do I really have to explain that one?

Sure, these things feel nice, but you have larger and more important concerns and you’re able to defer your own gratification to meet those concerns.

This is called “maturity.” It’s called “being an adult.” It’s called “not being a piece of shit.”

Cheating falls under the same umbrella here. Sure, it may feel good to rub your genitals all over that beautiful stranger’s face, but a mature person is capable of taking a step back and deferring their gratification in favor of a more important life-long commitment.

Self-gratifying cheaters come in two flavors: miserable over-compensators and people in power.

The miserable over-compensators are constantly focused on their own gratification because they feel so miserable about themselves that they need to make themselves feel good to cover it up all the time. Chances are that if your cheating deadbeat of an ex-boyfriend/girlfriend is a miserable over-compensator, cheating isn’t the only destructive self-gratifying behavior they pursue. Ever knew that girl who couldn't stay single for a day? Yeah, we all know one. They may even be a heavy drinker, a hard partier, a drug user, or a social climber.

Or they may just try to take over the world.

The people in power are just that, people in high positions of power. They are people who don’t have anyone to say “no” to them or those who don’t face any real tangible repercussions for their actions. Or the abusive narcassist who is cheating on his wife for the tenth time and has two different kids a month a part. Knock yourself out, champ.

But these don’t just need to be people with social psychosis behavioral issues. These can be people who are given complete power over the relationship, people who are shown no repercussions for their actions by their partners. Yes, you can unwittingly enable your partner to cheat on you. Which brings us to the second reason.


It’s not rocket science to say that the likelihood of infidelity in a relationship is directly proportional to how miserable the relationship is.

The problem is that many people don’t recognize the misery in their own relationships. They come from a family full of miserable relationships and/or have a long history of miserable relationships, so to them, it’s not even miserable, it’s just normal.

Then they get surprised when you found out they've been fucking their ex? Everything was so good, what happened?

No, it wasn’t so good buckeroo. Let me explain why.

Look, there are two relationship patterns that usually end up with somebody cheating. Both involve poor boundaries. And both create an illusion that “everything is great,” when really it’s a festering pile of cow shit with big red hearts painted on it and cupid flys.

The first situation is when one partner feels as though they “do everything” for the other partner. They take care of them, give them everything they want, and in some cases support them. The person feels like a goddamn saint and then what happens? They get cheated on.

The reason this is actually a toxic situation is that when you do everything for your partner, when you take care of all of their problems and show them that no matter what happens you will always make it better for them, you show them that there are essentially no repercussions for their actions.

They quit their job because they had to prove a pointless issue and you decide to support them. Then they spend the next six months finding everything under the sun to bitch about. What makes you think they’re going to change? What makes you think they will ever stop and question their own behavior?

If you had a dog that continuously pissed on your rug and every time you just cleaned up the rug because OMIGOD I LOVE HER, why would the dog ever stop pissing on it?

That’s what happens when these people cheat on you. You’re actually surprised when you’ve been tolerating and enabling the exact behavior that led them to cheat all along. No, it’s not your “fault,” but you sure as shit weren’t helping the matter.

Believe it or not, a healthy and loving relationship requires that people say “no” to one another on occasion. It requires that each individual stands up for themselves and their needs. Because only then can two people, as self-respecting individuals, discuss what will work and what won’t work for them in a relationship.

The other situation where cheating always ends up happening is when one partner is insanely possessive and jealous. Hell, in that situation they both are probably cheating.

Let me ask you this, if you were dating somebody who regularly looked through your phone without permission, demanded to know where you were at all times, got ripshit pissed off every time you went out with your friends without him/her and screamed at you until blood vessels popped in their face if you go a single day without calling or texting, why wouldn’t you cheat?

I mean, this person is essentially treating you like you already cheated, even though you did nothing wrong. So why not cheat? It won’t get any worse. You've already already been miserable and walking on egg shells.

And that’s exactly what happens. “Well, my husband yells at me every day anyway, and now that I’m with my friends and we’ve have had a few apple-tinis, I realize I haven’t been happy with him in about a year, so yeah, why don’t I kiss this cute guy hitting on me right now? He’s actually nice to me. And I’m going to get yelled at when I go home anyway. So why not?”

And boom, the milkman strikes again.

Possessive/jealous behavior communicates extreme insecurity and a lack of self-respect. How can your partner respect you if you are incapable of tolerating any sort of discomfort in the relationship whatsoever?

True, sexy confidence comes not from fighting for self-gratification, but rather from being comfortable with deferring gratification. Which brings us to…


There are simple steps you can take to prevent getting cheated on. Note while they are “simple” they are not necessarily easy to do.

Let me explain.


This goes without saying, but don’t fall in love with the first person who looks at you without grimacing. Please, definitely do not have an affair and get left by the one you've been dragging through the mud and try not to fix either relationship and start talking to a pill addict making a fool of yourself.

Look, dating a self-gratifier can be awesome, as long as you continue to gratify them. But you need to learn to look past the feel-goods and look at how this person actually lives their life. Are they capable of making sacrifices for those around them? Are they impulsive? Does their life appear to be filled with unnecessary drama? Do they take responsibility for their actions?

The problem with people who base their lives around their own gratification is that they often appear be somewhat normal because all the people they hang around also don't have any morals or values. I remember when I thought I found the girl I was going to marry, one of the things I loved about her was that how sweet she was to everyone.

What I later found out was that it was actually an amazing display of self-gratification. As soon as she felt unwanted another pair of genitals in her face, well, there they were. I don't think she's been single, EVER. She slept with three people while being married for fuck sakes.

As I described in this article, true sexy confidence only exists when someone is comfortable with what they don’t have. True confidence comes from being able to defer and give up one’s own gratification and desires and take the appropriate actions when necessary.

The other issue with people who date self-gratifiers is that they think to themselves, “Well, he’s so loving and happy when he’s with me, why would he ever want to be with somebody else?”

Yeah, it’s because he was dating you for the self-gratification, not the intimacy. So of course he loved being with you, as long as it was on his terms. As soon as you quit providing gratification for him, he went and found somebody else who did.


That means standing up for yourself. That means declaring what is and is not acceptable in the relationship both for yourself and your partner. That means sticking by those declarations and following through on them. This means having a damn back bone and not letting people fuck people over. WALK AWAY.

That means you recognize that you are not responsible for your partner’s happiness, nor are they responsible for yours. That you do not have a right to demand certain actions from them, nor do they have a right to demand certain actions from you.

That means that they are responsible for their own struggles just as you are responsible for yours.

That means that you realize often the most loving and compassionate thing you can do for a loved one is allow them to deal with their struggles themselves.

The point of a relationship is not for you to have all of your life’s problems fixed by your partner, nor is it for you to fix all of your partner’s life problems.

The point of a relationship is to have two individuals unconditionally support each other as they deal with their own problems together.


This comes up in a lot of my sessions with clients I get, and it often catches people off guard.

But a relationship is only as strong as each person’s willingness to leave. Note that I didn’t say desire to leave, but the willingness to leave. Every healthy relationship requires the occasional loving, but stern “no.” Otherwise nothing will ever change because there’s no reason for it to change.

A wise friend of mine told me years ago that after two divorces the most important lesson he learned was that “the quickest way to kill a relationship is to take each other for granted.”

A relationship is not an obligation. It is a choice. Made every day. It is a choice that says, “The intimacy we share is better for me than my own self-gratification.” It is a choice that recognizes the short-term costs are worth the long-term benefits. It is a choice to appreciate what brought you two together in the first place. And then to let that keep you there.


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